Obthera

Services
Project Management
Marketing & Technical Writing
Creative Direction
Content Management
Brand Identity
Web Design

Skills
Remote Leadership
Ideation
Color & Typography
Proofreading & Editing
Project Management

Below, I have selected a few projects made for our client, Obthera. I’ve chosen to share excerpts from the style guide, mockups & live pictures of the website, and three print/digital flyers.

For this client, my team functioned as their marketing department until they eventually grew large enough to hire their own in-house marketing department.

Style Guide

Since this is an internal document, I’m only including a few pages to give a general idea. Other pages include information for: logo spacing, color palette, typography, and website elements (buttons, social media icons, and so on).

I advised the client on which of these factors should be included in their style guide, and why each was important, and then I managed the graphic designer as he created the guide.

Obthera Website

When it came time to design the website, I wrote content and oversaw the layout, visual identity, graphics, and project scheduling through website publication.

Small Changes Flyer

This flyer was used to kick off a corporate weight loss program.

Here’s what I worked on:

  • Wrote content
  • Managed the designer through the layout process
  • Provided quality reviews
  • Managed scheduling & deadlines through production
  • Managed print process

Dessert Cheat Sheet

Because this guide is sold by the client, I’ve only included a few sample pages.

Here’s what I worked on:

  • Edited client-provided content
  • Selected client-provided photos to use in the brochure
  • Provided creative direction & advised on layout
  • Provided quality reviews
  • Managed scheduling & deadlines through production

Plate Pilot Sales Data Sheet

This Sales Data Sheet (SDS) outlines a program sold by the client, so I’ve only included the first and last pages.

Here’s what I worked on:

  • Wrote content
  • Selected client-provided photos to use in the brochure
  • Provided creative direction & advised on layout
  • Provided quality reviews
  • Managed scheduling & deadlines through production