Blogs
Services
SEO Research
Content Management
Editing & Proofreading
Marketing & Technical Writing
Project Management
Following are links to a few of the many blogs I have written, edited, or managed. Each blog was search-engine optimized and written with SEO and improved website Google rankings in mind. Click an image to link to the full article.
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ClickDimensions Guest Post
Aligning Account-Based Marketing and Account-Based Selling for a Better Customer Experience
I ghost-wrote a series of blog posts for DealHub’s VP of Marketing and Growth. This one was featured on the ClickDimensions website. It discusses the advantages of incorporating personalization into B2B marketing strategies (account-based marketing or ABM) for better account-based sales (ABS) outcomes and improved customer experience.
What I worked on:
- Created content calendar
- Researched content
- Research keywords for SEO ranking
- Wrote content
- Proofread & edited
- Collaborated with client to ensure I accurately captured his voice and industry expertise
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DealHub
Accelerate Lead Response Time to Close More Deals
This is another of the blog posts I ghost-wrote for DealHub’s VP of Marketing and Growth. This one appears on the DealHub website and discusses best practices for moving qualified leads through the sales pipeline after B2B content marketing has been successful.
What I worked on:
- Created content calendar
- Researched content
- Research keywords for SEO ranking
- Wrote content
- Proofread & edited
- Collaborated with client to ensure I accurately captured his voice and industry expertise
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DragonPlate
A BRIEF HISTORY OF CARBON FIBER
I wrote weekly blogs for this client from June 2019 through August 2020. Blogs appearing on their site before or after that time period are not mine.
What I worked on:
- Created content calendar
- Researched content
- Keyword research
- Wrote content
- Proofreading & editing
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DeepSig Pillar Page & Blogs
The Effects of Artificial Intelligence and Machine Learning on 5G Wireless Technology
DeepSig wanted to position itself as a thought leader and primary authority on using artificial intelligence and machine learning to improve 5G capabilities. The solution was to create a pillar page to make them an SEO powerhouse in their industry and assure their domain authority score. I created content around 10 major topics designed to improve SEO, keep the audience on the DeepSig website longer, and increase backlinks. Then I wrote full blog posts for each topic to increase SEO and authority score.
What I worked on:
- Created content calendar
- Researched content for each topic cluster and blog post
- Researched high-volume and long-tail keywords to maximize SEO
- Wrote content
- Proofread & edited
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A-Plus Super Storage
IS A STORAGE UNIT WORTH THE COST?
My team provided two blogs per week to this client for approximately 6 months before they brought the writing back in-house, following the guidelines I set forth for them.
The linked blog is the first of that series. The goal was improved Google ranking by providing informative articles that would drive readers searching for this type of information to the storage facility’s website. The client did their own website development, so layout and graphics are theirs.
What I worked on:
- Project management
- Created content calendar
- Keyword research
- Assigned writer
- Proofreading & editing
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Michael Postar’s Affordable Storage
AFFORDABLE STORAGE HOSTS FIRST ANNUAL EASTER BASH
This is a second brand owned by the same client as above. This brand was already performing better than the one above, so the client’s goals were slightly different. For this brand, he wanted to establish the brand as a community-minded organization and encourage backlinks with organizations the brand partners with.
My team provided one blog per week for this brand for approximately 6 months before they brought the writing back in-house, following the guidelines I set forth for them. The linked blog is the first of that series. The client did their own website development, so layout and graphics are theirs.
What I worked on:
- Project management
- Created content calendar
- Keyword research
- Assigned writer
- Proofreading & editing
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Flint Avenue
FLINT AVENUE BLOGS
Flint Avenue encourages its employees to write blog posts on any topic relevant to our clients that they feel qualified to research and write about. Here are a few that I had a hand in.
What I worked on:
- Pitched topics to CEO
- Researched content
- Keyword research
- Wrote blogs (CARES Act & National Flex Day)
- Assigned writer and edited blog (WordPress 6.2)
- Assigned designers to create graphics
- Assigned web developer to upload approved blogs to website according to the blog schedule
- Conceptualized, wrote, and project managed the Remote Work Guide linked at the end of the National Flex Day post